Communicating choices for Mums-to-be
The Royal Women’s Hospital offers Shared Maternity Care – a convenient and flexible option giving a choice to have pregnancy care closer to home.
To help promote this service, a sub-brand for Shared Maternity Care was developed, consistent with the Women’s style guide. The sub-brand was then applied across collateral including an information flyer, a pull-up banner to be situated in the reception area, and an editable Factsheet template that could be updated by in-house teams.
ClientThe Royal Women's HospitalServicesBranding | Design